Like Incredible India, the land he originally hails from, Mahesh Enjeti is full of surprises
Following an Honours degree in Physics, he chose to go to business school. After majoring in Finance, he sought a career in Marketing. Just as he was scaling the very top of the corporate ladder in India, Mahesh opted to start life again in Australia, so he could spend more time with his wife and two young kids.
During an extended corporate stint, Mahesh worked in virtually every product category (from fertilisers to entertainment, advertising to consumer products and banking to tourism) and in every genre of business - from the boutique, family owned firm to the large, global enterprise. Included in this journey have been ITC and DCM in India, Tourism Tasmania and TABCORP in Australia.
His venture into consulting 11 years ago has allowed Mahesh the opportunity to connect the dots and look at businesses very differently. He has created new brands, repositioned existing offerings and turned business models on their head.
Mahesh is a creative strategist, an intuitive analyst and a history inspired futurist. It is his unique combination of creativity, analytical thinking and bottom-line orientation that drew him to consulting. His contrasting abilities seem like a contradiction but stem from those early days of equal facility with physics and economics.
